Forsthofgut  —  2025

The new
Wald SPA Health of the Forsthofgut.

Branding
Infos

Client
Forsthofgut

Industry
hotel industry

Services
design system

 

When a hotel is more than a place to arrive, it needs a concept that reaches deeper. One that takes root, creates resonance, and is designed for longevity.

 

For the new WaldSPA Health – the exclusive new health concept at the Forsthofgut – we have developed a comprehensive design vocabulary that translates the idea into icons, motifs, movement, and structures.

Together with the Forsthofgut team, a consistent design system was created, inspired by inner and outer strength, embodied in visual calm, clear typography, and organic forms.

Brand DNA

Inspired by the strength and wisdom of the forest, the WaldSPA Health concept is based on a holistic longevity approach that strengthens health preventively and sustainably. The forest became the guiding motif, strength the narrative, sustainable health the driving inspiration. The imagery radiates serenity, the color system carries the silence of the forest, animations speak of a subtle movement that supports health in the long term. Content that resonates. Design that breathes.

The result: A concept that invites conscious sensing, a stage for attitude, and a home for sustainable health and longevity in the new WaldSPA Health. Today: A first glimpse.