ASP Tech GmbH designs and builds very special things in the fields of automotive, trade fair, and set construction — driven by an unbridled spirit of innovation and action.
For example, a multimedia truck with a complex 3D installation and many other (im)possible technical gadgets for the company Festo — things you wouldn't have thought possible at first. Oh wow, that’s possible too?! Yes, we build the wow.In the ASP lab, James Bond’s Q meets MacGyver and Gyro Gearloose. From the showroom to custom builds and complex constructions with electric and hydraulic drives — things are planned and rolled out of the halls every single day.
Now, phenomenal tinkerers are often so deeply immersed in their craft that they forget the outside world. Or rather: how they are perceived from the outside. For strong perception, sharp branding is needed. That’s where Hochburg comes in. Maybe we can’t even hold a wrench properly ourselves, but armed with a mouse, a computer, lots of creativity and imagination, we can design a distinctive corporate identity. That, in turn, has something of deconstruction and construction. First, you take the brand apart, dig down to its core, and then build the new identity on top. In this case, we’re even giving a little something back — because ASP was able to realize a few special interior wishes in the Hochburg office. The connection was already there, and the feeling for the brand was already present.
